Efforts by HTC for establishing mobile software to counteract Google and Apple

HTC Corp is establishing a mobile software system chiefly for Chinese consumers as a division of a huge China bet that the Taiwanese Smartphone maker hopes will help resume declining sales, as said by the people having knowledge of the project. Establishment of the Smartphone operating system is closely supervised by Chairwoman of HTC (Cher Wang) who has been in negotiations with government officials of China. The software includes incorporation with Chinese apps such as Twitter-like microblog Weibo and is selected to release before the end of the year, as said by people.

The project reveals the growing pull of Chinese buyers in addition to China's broader hard work to establish homegrown software to offset U.S. technology giants like Google Inc and Apple Inc. for HTC. It would also be the final close of plans to form its own OS, an objective that the company uttered two years ago.

Though several of employees of HTC can speak Chinese, the brand is still a novice in China. HTC has begun selling under its own brand in China ever since 2010 and before that it was selling under the brand name of Dopod. China-specific software of HTC would play into a wider Chinese government policy to influence the establishment of a unique local software ecosystem to reduce dependence on Western companies.

It is not clear whether China operating system of HTC will be fully proprietary or will incorporate on top of Android. Plans have altered over the prior year in order to identify whether it would be an entirely different operating system or a user interface assembled on top of Android, as said by the people having the knowledge of the matter. Now Samsung Electronics Co., Ltd. is making investment in an operating system called Tizen which it is jointly establishing with Intel Corporation.

Technology ministry of China has said in a white paper in March that the mobile industry of country is too reliant on Android operating system of Google and it admired Chinese Internet giants Alibaba Group Holding Limited and Baidu Inc that have developed  their own systems.